UX·UI Designer

The Iterative Process

Bridging the gap between humans & digital artifacts.

 

1. Initial Steps

  • Deciding to build an MVP/MVE

  • Look at the numbers & address any feedback

  • Define your strengths, set your goals, and begin framing the questions you want to ask.

 

2. Research

  • The beginning of every design process starts with research. Resolving problems creates value, which attracts & retains customers.

  • Extract knowledge from experts; team-based workshops with internal & external stakeholders. Gain key insights through creative ideation to make informed decisions about potential UX/UI solutions.

  • Gain precise info from the client, users & potential customers to help identify the people that face similar problems. Use this effort to avoid any obstacles facing the design.

 

3. Synthesize The Data

  • Divide the information into a framework designed to deconstruct the current product or service, it's issues, customers' needs, and the potential gains of a new solution.

  • Discover the pain points, opportunities, personas and scenarios – these revelations begin to serve as the cornerstone of our design solution.

 

4. IA & Messaging

  • Understanding the hierarchy of the user & business needs.

  • Barriers to resolution begin to dissolve once information is visualized. Complex problems become easier to understand; solutions present themselves.

  • Create accurate documentation to gain a top-down view of content and structure – using tools like FigJam & Mural.

 

5. Wire-framing & Prototyping

  • Usable & useful can be delightful & beautiful too.

  • Responsive & adaptive UI solutions that anticipate, engage and delight the user.

  • Using tools that allow for quick iteration – Figma, Sketch, inVision, Adobe CC – along with pencil & paper.

 

6. Test, Build & Iterate

  • Prototype, test, and iterate on solutions with users & stakeholders.

  • Validate ideas quickly without major effort:

    • $1 of design = $6 of dev

  • Chaos is redundant — keep what matters & keep it simple.